Monday, May 31, 2010

Blogging? Here are ways to make your post perfect.

One of my good friends David Lux, Content Manager at TK Carsites, wrote an excellent blog post about Writing the Perfect Blog Post. It's meta, yes, but those who follow me know I love meta!

Consideration, research, ease of consumption, and being proactive are the fundamental premises behind the post, but I encourage you to read it yourself. It's worth it!

Posted via web from Automotive Marketing

Monday, May 24, 2010

Facebook Changes - How it will Affect Car Dealers

Recently, Facebook announced changes to the way that they allow custom landing pages. In short, if you don't have 10,000 "likes" (formerly known as fans) or spend a ton of money on advertising with them, you will no longer be able to have a custom landing page for non-fans. Small businesses have been in an uproar, as custom landing pages are often the easiest way to increase size and reach on Facebook.

Luckily, TK Carsites has a solution in place that will allow our dealers to have custom landing pages without spending a ton of money or having 10,000 fans. More information on this in the coming days...

There's more to Social Media than great content

Perhaps the biggest mistake that people can make when trying to promote via social media is that they do not go beyond the content. Putting great stuff in your blog is absoutely important, but you have to have the right strategy as well as strong accounts to help your content get the exposure it deserves on sites like Facebook, Twitter, and Digg. This article goes into a little more detail about Content and Social Media, but this topic could be discussed through an entire chapter of a book or several blog posts and still only the surface would be scratched.

Posted via web from Automotive Marketing

Friday, May 21, 2010

Posting from Email is Easy

One of the best things I've found on Posterous is the ability to easily post from email. While many other sites offer similar ways, Posterous seems to be by far the easiest one to use.

I'll definitely be posting here more often now that I know how it works.

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Read more about Automotive Marketing right here.

Posted via email from Automotive Marketing